Marketing & Communications All-Member Webinar
Have you been looking for support and guidance in the best way to market Civitan to your community and use local media to your advantage? Good news! We are rolling out brand new tools and resources to help you do just that, including:
- Civitan Branding Guide
- Civitan Core Messaging Guide
- Media Relations Guide + Templates
Civitan International hosted an All-Member Webinar on February 25th that reviewed these resources and the recording is available for members. Click here to view the recording.
Civitan Branding Guide
Civitan has a long-standing history of being Champions of Service. We were founded out of a desire to support our local communities on a level that meant more than just personal networking. We’ve since evolved into an international community of doers; individuals who are bound together with a common passion to follow The Golden Rule.
Civitan has a proud history of being trailblazers. We were the first volunteer service organization to open membership to women. We were the first volunteer service organization to allow people of color to join clubs. We are the only volunteer service organization that has a mission that supports individuals with intellectual and developmental disabilities. We are an organization of strong and bold individuals who collectively work together to uplift others.
It is important that our organization is represented in the same light whether we are in the Great Lakes of Michigan, the rivers in Alabama, or the mountains of Korea. In all four corners of the world, wherever there is a Civitan club, we must work together to ensure Civitan is presented under a cohesive brand.
Civitan Logo Downloads
Click here to download all versions of the Civitan and Champions of Service logos
Civitan Core Messaging Guide
Need some talking points to help you convey the work of Civitan in your community? Interested in more info about the organization’s overall mission and values? A Core Messaging Guide has been created to help clubs and members consistently and clearly communicate Civitan’s impact.
Civitan Media Relations
Sharing news about your club’s happenings can be difficult if you don’t take the correct steps. Civitan International has put together a media guide to help clubs create, strengthen and leverage relationships with newspapers, online news sites, television stations and more. It includes additional templates for members to use to communicate to media outlets.
Click here to download Civitan Media Guide
Click here to download Media Advisory Example
Click here to download Media Advisory Template
Click here to download Media List Template
Click here to download Media Release Example
Click here to download Media Release Template
Civitan Customizable Publicity Templates
Searching for ways to publicize the good work of your club in your community? Look no further! These brochures, flyers and social media posts templates have been created specifically for club use – just download what you need, fill in your club-specific details, and print!
Click here to download customizable Civitan brochure
Click here to download customizable event and promotional flyers
Click here to download customizable Facebook post templates
Customized Club Websites
Civitan International is now offering new websites to showcase a consistent and clear civitan message. Go to https://civitan.org/club-page-request-form/ to start your submission.
Letter of Permission
Often times when using a vendor to print a trademarked logo on a t-shirt or even drawn onto a cake, you will be asked to produce a letter of permission to use the logo. If you are asked for a letter of permission, please send an email to firstname.lastname@example.org with complete details.
Public Relations Strategies Course
It’s often said that Civitan is the “best kept secret” when it comes to service opportunities, but we want our communities to see the importance and impact of our organization. By leveraging communications, you can combat any challenges with awareness or recruiting your club may be facing. Join the experts from Peritus PR, a Birmingham-based communications firm, as they partner with Civitan to teach you how to amplify your message through community engagement and media relations to benefit not only your club – but its beneficiaries. This session will help you demonstrate your club’s local impact to help grow awareness for Civitan in all parts of the world.
Click here to access the course.